Following executive and stakeholder interviews, as well as an all-employee survey, I created a communications strategy and plan with an editorial calendar for a global EPC firm.
I provided crisis communications counsel and developed content on COVID-19's impact for leading EPC. I crafted messaging, social media posts, surveys, customer and executive letters, and managed graphics, resulting in effective communications to targeted audiences.
I interviewed a dozen leading women for a series of profiles for a global energy company. I wrote a variety of uplifting pieces, including letters to self, Q&A, and video scripts. Stories were posted internally, resulting in thousands of views and comments.
Through phone interviews and the client’s reference materials, I wrote/edited 40+ pages of copy, capturing a marine services company’s voice while highlighting the company’s talent and innovative technology for the offshore energy industry.
Brought dozens of industry (energy, technology, marine, process heating and cooling, petrochemical) pieces to life for a power company, positioning the company as an industry leader to existing and potential customers.
Issued news releases and scheduled interviews for a technology firm at an industry conference OTC, resulting in news coverage, which was leveraged among customers and potential customers.
Facilitated media training for 75+ plant and company leaders for a global chemical company and financial services firm, preparing them for on-camera and phone interviews, as well as how to handle the media following simulated crisis scenarios.
Developed internal executive speeches for a global energy company and crafted executive speeches for industry conferences for a major chemical company.